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SMS is a plain-text channel. Formatted hyperlinks (for example [text](url)) and internal URL shortening are not supported, and will appear as raw text in the recipient’s message. To share a link, include the full URL directly in your message:
Most devices and messaging apps automatically render full URLs as clickable links for the recipient.

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What this means in practice

  • Write links out in full rather than hiding them behind words.
  • Avoid link shorteners you have added yourself, as some carriers treat shortened links as a spam signal.
  • Keep messages short. Long messages may be split into several parts by the carrier, and each part can be billed separately.
This applies to your AI agent as well as your team. If your agent has been taught to send a guidebook or booking link, make sure the knowledge or skill contains the full URL rather than formatted link text.

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Group messaging

Conduit supports group messaging for conversations including your Conduit phone number. To start a group message, send an outbound text to all intended recipients. Phone numbers must include country codes and be separated by commas. To assign a name to your group chat, create a new contact with your chosen group name and add the same comma-separated phone numbers.
WhatsApp group chats are not supported in Conduit.

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Frequently asked questions

Because SMS carries no formatting. A markdown-style link is sent exactly as written, so the recipient sees the brackets rather than a clickable phrase. Include the full address instead and most phones will make it tappable.
Yes. WhatsApp messages sent through Conduit are also plain text, so the same guidance applies.
Create a contact with the name you want and add the same comma-separated numbers to it.